The Color of 2022: Pantone Very Peri

A Cor de 2022: Pantone Very Peri

Annually, Pantone announces the color that will mark and set the tone for the next 365 days. Made especially for 2022, PANTONE® 17-3938 Very Peri — a blend of the constant tranquility of blue with an energetic infusion of red, is the new hue of the year. According to this institution, Very Peri illustrates: “ The fusion of modern life and how color trends in the digital world are manifested in the physical world and vice versa. Exhibiting a carefree confidence and bold curiosity that animates our creative spirit, the curious and intriguing, helps us embrace the possibilities, opening us to new vision as we rewrite our lives. Reviving gratitude for some of the qualities that blue represents, complemented by a fresh perspective that resonates today, PANTONE 17-3938 Very Peri puts the future ahead in a new light.

Pantone | P55 Magazine | P55.ART

The Pantone Color Institute is Pantone's business unit that highlights key seasonal colors. For 23 years, the Pantone Color of the Year selection process has always required careful consideration and trend analysis, due to its importance and influence on product development and purchasing decisions in various sectors, including fashion, interiors and industrial design, as well as product packaging and graphic design. For 2022, Pantone has decided to create, for the first time in history, a new color in order to reflect the world's innovations and transformations.

Pantone | P55 Magazine | P55.ART

The executive director of the Pantone Color Institute, Leatrice Eiseman, refers on the page “ We are living in transformative times. PANTONE 17-3938 Very Peri is a symbol of the global zeitgeist of the moment and the transition we are going through. As we emerge from an intense period of isolation, our notions and standards are changing, and our physical and digital lives have merged in new ways. (...) As society continues to recognize color as a critical form of communication, and a way to express and affect ideas and emotions and engage and connect, the complexity of this new red violet infused blue hue highlights the expansive possibilities that lay before us

Feeling inspired by Pantone's new color? Discover works of art that invoke the energy of Very Peri.

" I am made of every land I've seen " by Ana Lúcia Ventura, 2020

Ana Lucia Ventura | P55 Magazine | P55.ART

" Thursday 30 " by Francisco Santos

Francisco Santos | P55 Magazine | P55.ART

"Eduardo VII-Lisbon Park" by Mota Urgeiro

Motorbike Urgeiro | P55 Magazine | P55.ART

"Like the Violet Bitch or the Violent Bitch?" by Mario Cesariny

Mario Cesariny | P55 Magazine | P55.ART

" Untitled " by Noronha da Costa

Noronha da Costa | P55 Magazine | P55.ART

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